Who We Are | Lantern Festival | Magical Winter Lights Houston
Who We Are

Magical Winter Lights (MWL) is a spectacular, larger-than-life festival that presents a fresh multicultural take on traditional holiday light shows. This 52-day holiday celebration occupies 20 acres of outdoor space featuring Texas-sized lantern masterpieces using Chinese lantern-making techniques, some of which are 60-feet high. The festival has succeeded in becoming Houston’s largest holiday celebration and the nation’s largest lantern festival of its kind. Entering its fourth festival season in 2018, we began our endeavor to make Magical Winter Lights a Houston staple.

Our History

2018 – FOURTH YEAR OF MWL

  • Continued for the third year at Gulf Greyhound Park and fourth operational year in a row
  • Continued memberships with the Chambers of Commerce for La Marque, Galveston and the Woodlands
  • Joined VisitHouston, the Greater Houston Convention and Visitors Bureau as a member
  • Received AMA Houston’s Crystal Awards for the third year in a row, in the TV Commercial, Point-of-Purchase, and Single Event Promotion categories
  • Received a grant from the Tourism Incentive Program (TIP) Awards
  • Placed third in the Eventex Awards, a world-wide competition, for “Best Festival”
  • Hosted our “Panda Pop Up” Event at Santa Monica Pier in Santa Monica, CA

2017 – THIRD YEAR OF MWL

  • Continued for the second year at Gulf Greyhound Park and third operational year in a row
  • Sponsored by the City of La Marque
  • Participated in City of Houston’s 68th H-E-B Thanksgiving Day Parade and the 98th Mayor’s Holiday Celebration and Tree Lighting
  • Received AMA Houston’s Crystal Award for the second year in a row in the Single Event Promotion category
  • Joined the Chambers of Commerce of La Marque, Galveston, and the Woodlands
  • Provided remote lantern exhibits to popular entertainment and shopping venues such as CityCentre, The Woodlands’ Market Street, Discovery Green, and Saengerfest Park in Galveston
  • Partnered with Galveston Food Bank
  • Created a winter wonderland lantern exhibit to Saengerfest Park’s “Galveston Holiday in the Park”
  • Launched the first MWL “12 Days of Giving” campaign with partners, such as Kendra Scott, JW Marriott Downtown, Alley Theatre, Saint Arnold, and more

2016 – SECOND YEAR OF MWL

  • Relocated to Gulf Greyhound Park in La Marque, TX
  • Sponsored by the City of La Marque, Boost Mobile, and Life Storage
  • Participated in City of Houston’s 67th H-E-B Thanksgiving Day Parade and the 97th Mayor’s Holiday Celebration and Tree Lighting
  • Received AMA Houston’s Crystal Award for the first year in the Single Event Promotion category
  • Debuted “Alice in Winterland” lantern exhibition at The Queen Mary’s “CHILL” holiday festival in Long Beach, CA

2015 – THE LAUNCH OF MWL

  • Magical Winter Lights made its debut at Sam Houston Race Park and became the largest lantern festival in the US. The inaugural year of MWL was a resounding success.