If you read last week’s post about 4 Reasons Why Event Sponsorship Is A Brilliant Marketing Strategy, you already know that event sponsorship will give you the most “bang for your (marketing) buck”. Now that we have shared the reason why event sponsorship should be a part of your marketing mix, don’t throw your brand […]

Is your marketing team constantly on the hunt for ways to stretch your marketing dollars? Traditional advertising has lost its impact and marketers are turning to creative marketing solutions. This is where event sponsorship comes into play. Although the use of digital and social media has risen over the years, marketers have learned that there is